?Super Adjectives? Boost the Power of Your Copy
Pretty or elegant? Good or scrumptious? Nice or delightful? There is power in the adjectives you choose. Just like Clark Kent and Superman or Bruce Wayne and Batman, some adjectives are plain, ordinary, everyday words. Others are alter-ego Super Adjectives that leap into your customers' minds in a single bound. Adjectives are boring, but Super Adjectives impress, inspire, and convince your customers more effectively.Look at these examples to see what I mean:BeforeGreat Top for Hot Summer DaysWhen it's hot outside, this top will help keep you cool. Made of cool nylon, you'll love how it sheds moisture.
Available in four pastel colors.AfterPerfect Tank Top for Hot Summer DaysWhen the temperatures are steamy outside, this tank will help keep you remarkably cool. Made of breathable 100% nylon, you'll love how it sheds moisture. Available in four spring-fresh colors.See the difference? The latter paints a more vivid picture of the tank top than the former.Try this?BeforeThe Prestige Collection is a unique selection of ceiling fans available at Hastings Home Center. The Prestige Collection offers all the quality craftsmanship, and dependable performance, you expect from Hastings along with styles so pretty they take ceiling fans to the next level ? and dress your home for any occasion.AfterThe Prestige Collection is a distinctive selection of elegantly designed ceiling fans available exclusively at Hastings Home Center. The Prestige Collection offers all the expert craftsmanship, and whisper-quiet performance, you expect from Hastings.
In addition, you get styles so stunning they take ceiling fans to the next level ? and exceptionally dress your home for any occasion.What's the difference? Why are the "afters" so much more powerful than the "befores"? Because compelling adjectives were used. Adjectives let the reader know more about the product and develop a connection with it. But boring ordinary adjectives aren't the answer. You need Super Adjectives to entice your readers. For example, instead of just "cool nylon," we say "breathable nylon." The colors aren't just "pastel colors," they are "spring-fresh" colors.
When you read that, you begin to envision what the colors look like. They aren't deep, dark colors. They are delicate shades found during the springtime. Instead of saying "a unique selection," we said "a distinctive selection." Rather than "quality craftsmanship," it's "expert craftsmanship." Not just "dependable performance," but "whisper-quiet performance." Where do you find these Super Adjectives? They are all over the place! Here's a short list. You can also visit free sites like http://www.thesaurus.com for more.Adjectives vs.
Super Adjectives
- Appealing ? attractive, alluring, fascinating
- Best ? excellent, unsurpassed, paramount
- Cool ? trendy, fashionable, hip
- Different ? unusual, exclusive, special
- Easy ? effortless, trouble-free, user-friendly
- Fabulous ? tremendous, magnificent, remarkable
- Handy ? functional, ideal, well-suited
- Improved ? enhanced, superior, refined
- Leading ? first-rate, top-notch, supreme
- Mouthwatering ? tasty, savory, succulent
- New ? innovative, fresh, inventive
- Powerful ? forceful, persuasive, compelling
- Reliable ? dependable, steadfast, trustworthy
- Safe ? secure, fully guarded, guaranteed
- Unique ? distinctive, rare, matchless
- Vivid ? vibrant, brilliant, stunning
- Wonderful ? magnificent, amazing, astonishing
New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Desktop Images, a leading provider of visual training programs for the worldwide creative community, today announced the release of The Avid Editing Essentials Series, an extensive 4-DVD training series for Avid Xpress Pro & Xpress DV featuring the expert instruction of Steve Bayes, former Principle Product Designer for Avid Technology and author of the Avid Handbook. This new DVD series provides "Visual Training" specifically designed to cut months off of the Avid learning curve by providing the ultimate visual learning resource and reference guide for Avid Xpress Pro and Xpress DV as well as Avid Xpress, Media Composer, Media Composer Adrenaline, and Symphony."We are thrilled to provide both novice and professional Avid video editors with the expert instruction of Steve Bayes on the Avid Editing with Xpress Pro & Xpress DV series," said Rex Olson, president and co-founder of Desktop Images. "With 8 years as the Product Designer for Media Composer, Symphony and DS Nitris at Avid Technology,...
New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Dvd copy > New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Pacific Disc Announces HD-DVD Replication Support
(ContentDesk) February 7, 2006 -- Pacific Disc, the pioneers of Demystifying DVD Replication, today announced plans for the support of HD-DVD Replication in the first quarter of 2006. With incredible high-resolution imagery, enhanced surround sound capability, and innovative special features, HD-DVDs are the wave of the future. http://www.pacificdisc.com Up to six times the resolution of todays standard definition, replicated HD-DVDs are a giant leap forward for filmmakers looking for high-definition delivery. With this year marking the introduction of this exciting new format, the first HD-DVD player from Toshiba that are due for initial availability in March, will allow more and more filmmakers to explore this new format. With so many manufacturers and content owners now publicly supporting HD-DVD, Pacific Disc wanted to be among the first DVD replication companies to offer this astonishing format to our customers , said...
Pacific Disc Announces HD-DVD Replication Support
Dvd copy > Pacific Disc Announces HD-DVD Replication Support
Pacific Disc Announces HD-DVD Replication Support
(ContentDesk) February 7, 2006 -- Pacific Disc, the pioneers of Demystifying DVD Replication, today announced plans for the support of HD-DVD Replication in the first quarter of 2006. With incredible high-resolution imagery, enhanced surround sound capability, and innovative special features, HD-DVDs are the wave of the future. http://www.pacificdisc.com Up to six times the resolution of todays standard definition, replicated HD-DVDs are a giant leap forward for filmmakers looking for high-definition delivery. With this year marking the introduction of this exciting new format, the first HD-DVD player from Toshiba that are due for initial availability in March, will allow more and more filmmakers to explore this new format. With so many manufacturers and content owners now publicly supporting HD-DVD, Pacific Disc wanted to be among the first DVD replication companies to offer this astonishing format to our customers , said...
Pacific Disc Announces HD-DVD Replication Support
Dvd copy > Pacific Disc Announces HD-DVD Replication Support
?Left Behind Kids Series? Coming to DVD and Video
Best selling authors Dr. Tim LaHaye and Jerry B. Jenkins, who have sold over sixty million copies of their enormously successful "Left Behind" and "Left Behind Kids" series of books, are pleased to announce that they have reacquired from their publisher, Tyndale House Publishers, Inc., the rights to produce and distribute videos and DVDs based upon the "Left Behind Kids" series.
"We're ecstatic to have the opportunity to grow the Kids series with these new family video and DVD productions," said LaHaye.
"We hope to expand the reach of these stories to a whole new group of young fans and families who can learn from them and enjoy them."
"We are pleased to give the authors the chance to produce videos based upon this popular and important series of children's novels," Ron Beers, Senior Vice President of Tyndale House Publishers, said.
"We look forward to the continued success of the series."
"Left Behind: The Kids Series" is a favorite...
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Stirton Productions Unleashes Sci-Fi / Horror Movie, The Planet
Aberdeen, Scotland (ContentDesk) July 5, 2006 -- Stirton Productions are pleased to announce the release of their latest movie, The Planet, written and directed by Mark Stirton. The Planet, which stars Mike Mitchell (2005/6 WFF Mr. Universe) and Aberdeen comedian and presenter Patrick Wight, concerns a group of shipwrecked mercenaries and their struggle for survival on an alien world. Filled with exciting action scenes and special effects this is sure to be a hit with cult film fans.The dvd release of the movie features an additional hour long documentary, showing how the film was made and what sort of problems had to be resolved to produce it: Problems such as funding, casting, hail storms in June and making an effects laden film with 3 people - A must for any independent film maker or those interested in movie making.Currently, the dvd is only available directly from the company website, but Stirton Productions Director, Mark Stirton is keen to secure a distribution deal for a general...
Stirton Productions Unleashes Sci-Fi / Horror Movie, The Planet
Dvd copy > Stirton Productions Unleashes Sci-Fi / Horror Movie, The Planet
How To Create Successful Advertising Copy
Writing effective copy for ads, web pages, sales letters and other marketing communications isn't difficult when you know what works. After many years of trial and error I developed a checklist of 7 "rules" I follow to create successful advertising copy. These rules apply to writing copy for any type of marketing communication.1. DEFINE THE GOAL OF YOUR MESSAGEDefine what you want your message to accomplish before you begin writing. Do you want to generate inquiries (leads)? Do you want to get orders? What action do you want readers to take? How do you want them to respond? Put your goal in writing and refer to it often as you develop your message.
Everything you write should directly support this goal. Get rid of anything that doesn't.2. KNOW YOUR AUDIENCE AND WHAT THEY WANTMaybe everybody CAN use what you sell. But one targeted group WILL be most likely to buy it. You can discover that group by defining the characteristics of your best customers.
Once you know your audience...
How To Create Successful Advertising Copy
Dvd copy > How To Create Successful Advertising Copy
CD Backup Made Easy
Today, CD Writers are very common and CDRs and CDRWs are cheaper than ever. While most people use their CD Writers to create music CDs or to copy files, CD-R and CD-RWs can also be to store backups in an easy way. A normal CD can store 650MBs of data. This number can often be doubled to 1.3GB using an efficient compression algorithm. Since most backups are often smaller than 1.3GBs this makes CDRs or CDRWs a perfect solution for storing backups.
CompressionIn order to use the CD media more efficiently you will probably want to compress your backup before writing it to the CD. Compression can often reduce the size of a backup by 50% or more, doubling the capacity of your CDs. If you have ever tried to compress a 1GB file you probably know that this will take a lot of time. Since WinBackup compresses files on-the-fly, backup operations will be performed considerably faster. The built-in compression also reduces the need for a large temporary storage location and makes it much easier...
CD Backup Made Easy
Dvd copy > CD Backup Made Easy
New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Desktop Images, a leading provider of visual training programs for the worldwide creative community, today announced the release of The Avid Editing Essentials Series, an extensive 4-DVD training series for Avid Xpress Pro & Xpress DV featuring the expert instruction of Steve Bayes, former Principle Product Designer for Avid Technology and author of the Avid Handbook. This new DVD series provides "Visual Training" specifically designed to cut months off of the Avid learning curve by providing the ultimate visual learning resource and reference guide for Avid Xpress Pro and Xpress DV as well as Avid Xpress, Media Composer, Media Composer Adrenaline, and Symphony."We are thrilled to provide both novice and professional Avid video editors with the expert instruction of Steve Bayes on the Avid Editing with Xpress Pro & Xpress DV series," said Rex Olson, president and co-founder of Desktop Images. "With 8 years as the Product Designer for Media Composer, Symphony and DS Nitris at Avid Technology,...
New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Dvd copy > New DVD Training Series Cuts Months Off Avid Editing Learning Curve - Avid Industry Veteran Steve Bayes Quickly Replaces Mystery with Mastery
Glory Beyond the Gridiron
(ContentDesk) July 13, 2004 -- Foregoing the National Football League, Darius returns to school his senior year, determined to win the Elvin Schumacher Award. The award can only be given to one student-athlete per year, and to qualify, he/she must achieve three things: (1) be named First Team All-America in his/her sport, (2) graduate Summa Cum Laude, and (3) win the National Leadership Award, given to only twenty students per year by the President. The award does not have to be given every...
Dvd copy Glory Beyond the Gridiron ?Super Adjectives? Boost the Power of Your Copy student loans
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Dvd copy ?Super Adjectives? Boost the Power of Your Copy speakers
The origins of Valentines Day
Every year February 14th is celebrated as a day for love, exchange of gifts, promises of eternal passion, and more. The inspired pen poems inspired by their love and admiration for the women of their dreams while others just go to shops and buy commercially available verses.
Valentines means candy, chocolates, perfume, red hearts, balloons, and more. Have you ever wondered when the celebration first originated? Well in ancient Rome, February heralded the coming to spring a time...
Dvd copy > The origins of Valentines Day
used cars Dvd copy ?Super Adjectives? Boost the Power of Your Copy
Dvd copy ?Super Adjectives? Boost the Power of Your Copy student loans